Dupe Alert: UD Naked Heat vs MUR Iconic Fever
Hey, pretty people!
Urban Decay has produced a lot of amazing products throughout the years, but the most fortunate one has got to be the Naked series.
Back in 2010, at the time of the first palette’s launch, Urban Decay had been around for a decade, but had never experienced that much success with a single product.
Eight years and 7 palettes later UD is back at it again with a new addition to the family that raised some questions.
The warm tones that Urban Decay chose to implement to its Naked collection have definitely taken over this year, making the product not so revolutionary, but the swatches are what rubbed people the wrong way.
So, what’s the bottom line?
While we can all agree that the quality wasn’t actually that bad, 54$ is still a pretty high price point! Are we paying more just for the name of the company and an eye-catching packaging?
Is it possible to find a similar palette for a drugstore price? Once again, yes!
The British brand Makeup Revolution never lets us down in terms of value for money, and it definitely won’t quit this time.
The Reloaded palette series has pumped out some of the best selling products on their website, most of them being dupes for high-end palettes – including Subculture and Modern Renaissance by ABH and, of course, the Naked Heat palette.
Iconic Fever features 15 highly pigmented and easy-to-blend shade, but is it really a dupe for Naked Heat?
Let’s find out!
WEIGHT + SHADES
Naked Heat
- 12 shades total
- 12 x 0.05 oz (1.3g)
- 5$ x shade | 4.25€ x shade
- 7 matte shades + 2 shimmer shades + 3 metallic shades
- Amber-hued neutrals, warm browns, oranges and siennas
Reloaded Iconic Fever
- 15 shades total
- 15 x 0.04 oz (1.1g)
- 2.1$ x shade | 3€ x shade
- 10 matte shades + 5 shimmer shades
- Amber-hued neutrals, warm browns, oranges and siennas
PACKAGING
Talking about two sides of the same mirror!
Naked Heat packaging is a lot more eye-catching and luxury-feeling than the Iconic Fever one, and we can all see that even at first glance.
UD’s compact was apparently “made for travel”, complete with the standard mirror and double-ended brush that every full-size Naked palette has. The metal feeling is just the same as the previous palettes, but its new and unique design takes it to a whole new level. Also, the brush it comes with truly is a handy tool when it comes to blending the shadows to perfection.
MUR’s Iconic Fever packaging, on the other hand, looks like the typical drugstore palette.
Unlike the previous palette, Iconic Fever’s packaging consists of hard plastic with a clear front that allows you to actually see the shades even when it is closed. Also, the brand’s name is printed in gold on it. As usual, all the ingredients and various specifics of the product are on the back.
Lastly, Iconic Fever has 15 shades in total, as opposed to Naked Heat who offers 12.
PRODUCT’S FORMULATION
Both Urban Decay and Makeup Revolution are vegan and cruelty-free companies, and share a few ingredients:
- Mica
- Talc
- Magnesium Stearate
- Titanium Dioxide (CI 77891, 77491, 77492, 77499)
- Copper Powder (77510)
- Manganese Violet (77007)
- Iron Oxides (77742)
You can find the complete lists of ingredients either on sephora.com or urbandecay.com, and on revolutionbeauty.com or ulta.com.
SWATCHES
Since Iconic Fever’s shades do not have a name, I will point the name directly on the palette and match them with Naked Heat’s.
- Ounce
- Chaser
- Sauced
- Low Blow
- Lumbre
- He Devil
- Dirty Talk
- Scorched
- Cayenne
- En Fuego
- Ashes
- Ember
FINAL THOUGHTS
In light of everything we’ve seen, is Iconic Fever actually a dupe for Naked Heat? Yes, I do believe it is.
We can all agree that the Naked series has produces amazing quality palettes, but not everybody has that kind of money to be able to afford them all.
Makeup Revolution brought us a truly valuable palette with amazing pigmentation and competitive quality for only 7$, it wouldn’t be fair not to point that out.
Thank you so much for reading, I’ll see you soon!